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Introducing Below The Lights
Below The Lights opened in summer 2024 in the heart of London - under the famous Piccadilly Lights.A unique Spotlight space for immersive events, Below The Lights is a place where brands can create memorable experiences and incredible media campaigns.
About
We build and invest in buildings, spaces and partnerships to create sustainable places, connect communities and realise potential.
Our 2023 Impact Report
Our 2023 impact report deep dives into the ways our places and activities are making a difference across the UK. From our economic contributions to the social and sustainable value we deliver, we recognise that the consequences of the actions we take as an organisation are both far-reaching and long-lasting.
The potential of sustainable retail
Sustainable retail has the potential to boost local UK economies by nearly £100m and grow brand revenues by up to 13%.
Investors
Discover the strategy that drives our success, as we create sustainable value for our three types of investor: institutional, private and debt.
Annual Results 2025
Land Securities Group PLC announced its Annual results for the six months ended 31st March 2025 on Friday 16 May 2025
Strong leadership. Refreshed strategy. Clear purpose.
We enter the new financial year having put in place the building blocks for further growth with the release of our updated strategy.
Sustainability
We're working to enhance the health of our environment and improve quality of life for our people, customers and communities - now, and for future generations.
Sustainability Performance and Data Report 2025
We are committed to reporting our performance, methodology and data every year in a transparent way. In this report you will find details of our performance against our Build well, Live well, Act well sustainability targets.
We are working to Let Nature In
We’re letting nature into the design, development, and management of our spaces. We’re improving biodiversity; promoting health, wellbeing and community engagement by creating green spaces; and creating nature-based solutions to mitigate and adapt to climate change.
Careers
Life at Landsec
We're shining a spotlight on some of the inspirational people that work for us as part of our Life at Landsec series.
Media & Insights
Reverse mentoring for an inclusive future
Earlier this year, nine executive leadership team members (ELT) were each paired with a more junior colleague for a six-month reverse mentoring opportunity.
1 October 2025
Piccadilly Lights, London’s iconic digital landmark owned by Landsec, has evolved beyond its role as an advertising screen, offering brands an immersive, multi-functional space to engage with millions of visitors each year.
Once a static billboard, the screen - operated by Ocean Outdoor - and its surrounding area have transformed into the ultimate advertising destination with the addition of The Venue, a high-tech, adaptable space beneath the Piccadilly Lights screen where brands can deliver creative experiences.
Seen by tens of millions annually, and with a global reach across social media, TV, film and gaming, Piccadilly Lights provides brands with unparalleled visibility in one of the world’s most recognisable public spaces.
Entertainment giant Disney will be the latest brand to utilise Piccadilly Lights screen and The Venue when it hosts the first-ever red carpet for the UK Sneak Peek immersive event of TRON: Ares tonight (1st October). They’ll welcome the main cast of the 2025 movie, while visitors to Piccadilly Circus can experience TRON:Ares content with a full screen takeover using Deep Screen Technology.
Tomorrow (2nd October), the space will be transformed into a fully immersive TRON: Ares experience, featuring cutting-edge lighting, immersive soundscapes, and futuristic set pieces. Visitors will navigate a neon-lit corridor, pose in the iconic Lightcycle zone, and explore a high-tech Digital Control Hub, experiencing key moments from the TRON universe brought vividly to life. This is just one way a brand has activated The Venue, using its four ultra-HD+ interactive screens, immersive 3D visuals, dynamic lighting, and premium audio, all integrated with the external screen.
Piccadilly Lights has been illuminating Piccadilly Circus since 1904 when the first electric advertisement sign was installed, two years before the underground station opened. Only twice have ‘the lights gone out’ intentionally for a significant period - in 1939 as part of the London Blackout for the duration of WWII, and in 2017 when Landsec, in partnership with Ocean Outdoor, refurbished the screen, later adding DeepScreen technology to remain at the forefront of advertising and entertainment.
The latest iteration of Piccadilly Lights is a global first with a dynamic experiential platform directly linked to the screen allowing live-streaming of internal activity. The platform has recently welcomed high-profile takeovers from brands including Dior, L’Oréal, and Williams F1, each delivering memorable campaigns that engage audiences and amplify their presence on a global scale. Last year, YouTube royalty KSI and IShowSpeed went head-to-head in a live gaming showdown at The Venue, drawing hundreds of spectators and generating over 100 million social media impressions.
Derek Manns, Head of Commercialisation at Landsec, said: “Piccadilly Lights is no longer just a screen - it’s the nation’s noticeboard and a world-class platform for brands to showcase creativity, innovation and cultural relevance. With millions passing through Piccadilly Circus each year, it has long been a place that unites communities and captures imaginations. Now, with the addition of Piccadilly Lights - The Venue, we’re offering brands the power to bring their stories to life in a physical space - creating deeper, more immersive connections that go beyond the screen. From high-profile takeovers to experiential moments like Disney’s TRON: Ares, we’re proud to provide a stage where brands can push boundaries, spark emotion, and create moments that truly resonate.”
Ocean Outdoor UK CEO Phil Hall said: “There are only a handful of advertising spaces in the world that are as impactful as Piccadilly Lights. Ten years after we first unveiled our vision for the modern day icon, Landsec’s progressive investment gives agencies and brands, including L’Oreal, Disney and Oasis, a contemporary stage in the heart of London's West End to redefine what DOOH means with entertaining, cultural experiences that extend well beyond the norm.”
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